Examples: individuals/organizations could leverage an interactive website, complete with videos and blogs that offer information and calls-to-actions to current and potential members. Or, individuals can submit their ideas as to how an organization can identify new members (and donations) through sites like Twitter, Facebook and LinkedIn.
Once the proposal is received, The Jenzabar Foundation will post worthy submissions on this blog. People then have a chance to vote for their favorite submissions by commenting on the corresponding blog posts. The submissions/blog posts with the most comments at the end of the submission period will be chosen as finalists.